VIET SHRIMP

 Elevating Vietnamese Shrimp to Global Standards

 

PROJECT INFORMATION

• Client: Viet Shrimp
• Industry: Seafood
• Project Duration: 2024
• Services Provided:
  • Website (Strategy, Concept, and Execution)
  • Photoshooting
  • P.O.S.M (Point of Sale Materials)

CHALLENGES

Founded in August 2017 by seasoned experts in shrimp production and export, Viet Shrimp Corporation has quickly established itself as a leading shrimp producer in Bac Lieu – Vietnam’s largest shrimp farming region.

With a vision to expand into international markets, Viet Shrimp faced key challenges:

1. Building a globally recognized brand:
   Viet Shrimp needed a professional and premium brand image that reflected the superior quality of its products.
2. Enhancing brand recognition:
   The company sought to convey its commitment to quality and credibility to potential partners and international customers.
3. Creating a professional impression:
   Establishing a professional image was crucial to attracting high-end clients and partners in competitive global markets.

2. Creative Idea

To help Viet Shrimp achieve its goals, Dekohaus Creative crafted a comprehensive branding strategy aimed at showcasing the brand’s professionalism, quality, and global aspirations.

The core message of the campaign:
“Elevating Vietnamese Shrimp to Global Standards” – highlighting the premium quality of Viet Shrimp products while building a brand identity that resonates with international markets.

IMPLEMENTED SOLUTIONS

To address Viet Shrimp’s needs, Dekohaus Creative implemented the following solutions:

1. Website Design – Professional, User-Friendly, and Business-Focused

• Developed a modern and professional website interface that highlighted the superior quality of Viet Shrimp’s products.
• Optimized the website for user experience, ensuring seamless navigation, engaging visuals, and business-friendly features like product inquiries and contact forms.

2. Brochure Design – Communicating Quality and Trust

• Created a visually stunning brochure with high-quality imagery and persuasive content.
• Designed to impress high-level domestic and international partners, effectively communicating Viet Shrimp’s value proposition and product quality.

3. Photoshooting – Showcasing Product Excellence

• Conducted a professional photoshoot to capture the beauty and quality of Viet Shrimp’s products.
• The images emphasized the freshness and premium nature of the shrimp, leaving a strong visual impact on potential customers and partners.

RESULTS ACHIEVED

The project delivered exceptional results, significantly boosting Viet Shrimp’s brand image and market presence:

1. Enhanced Digital Presence:

• The new website attracted international attention, increasing web traffic and reaching a wider pool of potential customers.

2. Elevated Brand Perception:

• The high-quality brochure and professional product images reinforced Viet Shrimp’s reputation for quality and reliability.
• Partners and customers recognized Viet Shrimp as a professional and trustworthy seafood provider.

3. Strengthened Market Position:

• The improved brand identity contributed to stronger business relationships and accelerated Viet Shrimp’s growth in global markets.

LONG-TERM VISION & VALUES

Through its collaboration with Dekohaus Creative, Viet Shrimp successfully modernized its brand and positioned itself as a leading Vietnamese shrimp producer ready to compete on the global stage.

Dekohaus Creative is proud to contribute to Viet Shrimp’s journey and remains committed to delivering innovative branding and communication solutions that drive business success.

Is your brand ready to make an impact in international markets like Viet Shrimp?
Let Dekohaus Creative help you create a professional and impactful brand identity that resonates with your audience.

Contact us today to explore creative solutions tailored to your business goals!